Mush Studios

Project Type
Simulated 3D Animation
Client
Mush
Duration
3 years
Year
2021 - 2024

Mush Studios is a Brooklyn-based design studio known for its playful, sculptural approach to home decor.

Concept

Form and Texture

Our 3D work for Mush Studios explores the brand’s playful relationship with form, texture, and tactility. Translating its soft, sculptural pieces into unexpected compositions and surreal movement, we sought out to create a world that feels imaginative, tactile, and unmistakably Mush.

Collaboration

Narrative Whimsy

Working closely with founders Jacob and Franki, our collaboration with Mush Studios was rooted in a shared curiosity around form, texture, and experimentation. Together, we translated Mush’s tactile design language into 3D, creating new expressions of the brand while staying true to its distinct personality.

Immersive Experience

From Web to Spatial

Mush Studios’ website and 3D content were featured within with Apple Vision Pro worldwide reveal, bringing the brand’s playful digital world into a spatial environment. The experience showcased Mush’s sculptural products and expressive web design across immersive browsing moments, highlighting how the brand translates beyond a traditional screen.